Neythri
Neythri’s Kahani
Spanning our collective experience and different stages of our careers…
we started to have more conversations with South Asian women about their careers and professional leadership. From these conversations, one thing was resoundingly clear – South Asian women are making amazing strides in various industries from technology to politics to arts, but we don’t have a common platform to come together as a community and support our professional aspirations, cultivate leadership and advance women in their careers.
That’s how the idea behind Neythri was born.
How we helped tell their story
We helped grow Neythri’s audience to over 2000 active members, as well as grew their LinkedIn community by 400% over 4 months of working together. On a week to week basis we continue to post content that highlights the strong Neythri membership community, celebrates WOC founders, women leaders and South Asian women achievements. We highlight content that fosters conversation as well as empowers and motivates our members. We also go to events, meet other Neythri members and facilitate brand collaborations as well.